Useless clickbait tips

This entry talks about useless clickbait, but there are some useful tips on screenshots at the end. First, the useless clickbait.

While reading news stories on my iPad, I was presented with two different advertisements offering bizarre suggestions for how to block advertisements on my iPad. Yes, advertisements on how to block advertisements.

These useless advertisements had one real purpose: they were designed to make me curious, and click on the advertisement — in order to see more advertisements. I did not click on the ads.

But I did take screenshots, because they were funny. The first ad:

Most iPad users didn't know how to block ads (do it now!).
Ad blocker? Carpet cleaner? Finger exercise pad? We may never know.

Let us give this some thought. This illustration is suggesting you can block ads by:

  • Turning your iPad screen down and pressing it into your carpet. This works: you won’t be able to see the ads! Or anything else, but yes, you won’t be able to see the ads!
  • Or another possibility: this is a still image, but it might require more action. You might want to rub the iPad back and forth across the carpet. If there is any sand or grit on the carpet, it might scratch up the screen, which will make the ads harder to see. This could be considered an ad blocker of sorts. Also: a great way to damage your iPad.
  • Yet another possibility: this could be part of a larger image, and if you were to zoom out, maybe you would see the user crouched down like a sprinter, waiting for the starting gun to fire. The iPad itself is serving as a starting block, or, to stretch a point, an ad blocker.

As it seemed unwise to click on the link (not to mention silly), we may never know exactly what was intended.

The second ad:

Most iPad users didn't know how to block ads (do it now). An even sillier advertisement than the first.
Here’s how to block ads on your iPad! Or is it even an iPad?

The first thing to note is that this is explicitly PAID CONTENT. Some entity paid to insert this advertisement into a news page, and again, is advertising a way to block advertisements. But consider:

  • Is this even an iPad? That looks like a USB-C port in the center, but none of the iPads with USB-C ports have a bottom edge that looks anything like this.
  • Exactly what is the Q-tip doing? Is it removing gunk from the USB-C port? Maybe the USB-C port has ear wax? It isn’t clear how that can block ads.
  • Maybe the Q-tip is inserting ear wax into the USB-C port to block ads? You wouldn’t expect iPads to promulgate ads through a USB-C port, but then you wouldn’t normally stick a Q-tip in them, either.

After giving this photo several days of thought, the ear wax removal explanation seems to work best, even though it makes no sense. Again, it seemed unwise to click on the ad, so the explanation will remain a mystery.

Screenshots? You can take screenshots on an iPad?

One question you might have: how do I take a screenshot on an iPad? Apple has a support document that describes the process (it is easy): https://support.apple.com/en-gb/HT210781

Another question many people have: where does the iPad put the screenshots? The support document reveals this tidbit, too, at the bottom of the page.

You can also take screenshots on your iPhone: https://support.apple.com/en-gb/HT200289

While it is a little trickier (you need to make a change to the Watch settings on your iPhone first), you can even take screenshots on your Apple Watch: https://support.apple.com/en-us/HT204673

Screenshot of an Apple Watch.
This Apple Watch screenshot shows the current time, including seconds, and (the four corners, top to bottom, left to right) a button for recording voice memos; a weather forecast with temperature range; a button for Strava, an app to record walks, runs, bike rides, etc.; and a button to display Activity (steps, exercise, stands). In the interior, the upper icon in the center will display blood oxygen level, the one on the right displays the current tide at Dungeness Landing, the bottom center shows the time in London, England, and the one on the left triggers the Breath app, which guides you through breathing exercises. There are millions of possible ways to customize the Apple Watch, most of them far less complex.
Apple Watch screenshot showing date, time, outdoor temperature and weather, location, and a view of what the earth would look like at that moment from space.
A more simplified Apple Watch screenshot showing date, time, outdoor temperature and weather, location, and a view of what the earth would look like at that moment from space. The icon at the top is subtly suggesting that the wearer should be in bed.